PuraPhy 20 Athletes 2022: Paul Pierce [basketball], #2

The PuraPhy 20 is a ranked list of individuals who fit in different categories who—right now—wield significant influence in the world of hemp oil/CBD be it with consumers, businesses, governmental officials, regulatory agencies or others. PuraPhy believes that to hold genuine power is to have the ability to persuade and influence wide swaths of relevant stakeholders. PuraPhy 20’s categories will include celebrities, politicians, athletes, scientists, influencers and more.

The PuraPhy 20 list below ranks some of the biggest athletes on the planet based on just how influential they are in shaping public opinion about the use of hemp oil/CBD and how it impacts both the exploding industry as well as the sports and pop cultural zeitgeist in the US and beyond. From David Beckham to Rob Gronkowski and from Megan Rapinoe to Paul Pierce, the roster of superstar jocks who use and love CBD is as eclectic as one might expect. And then some.

BY RICHARD PÉREZ-FERIA

The Boston Celtics, the historic NBA franchise who clearly aren’t lacking for legendary superstars (Bill Russell, John Havlicek, Larry Bird), got themselves another Hall of Famer in Paul Pierce. The imposing baller, universally known as The Truth, launched The Truth CBD Remedies and it’s precisely what one would expect: Unafraid to make its presence felt.

“I’m not just somebody trying to make a quick dollar,” Pierce says convincingly. “I wanted to tell people, ‘This is what I use, and it works. Look at what I’ve been through, and these are the changes I’ve been able to make in my life with CBD.’ So, I started my own company.”

His passion is undeniable. “I created The Truth CBD Remedies to offer athletes a product they’d not only enjoy, but fully trust—a reliable product I use myself. I’m passionate about making sure athletes have support before, during and after the main event. There’s a lot of noise in the CBD market. The Truth CBD Remedies partnered with Eaze Wellness because of the shared commitment to getting high-quality products into the hands of people that care deeply about their well-being.”

The Truth speaks the truth.